Overview

The Partnership works to encourage breastfeeding because breast milk offers the optimum nutrition for babies, and breastfeeding offers health benefits for the mother as well as the baby. The American Academy of Pediatrics has recommended exclusive breastfeeding for six months, followed by continued breastfeeding as complementary foods are introduced for one year or longer as mutually desired by the infant and mother.

Our Approach

The WV Breastfeeding Institute is working to improve the health and wellbeing of newborns and mothers through promotion of best practices in infant care and feeding.

WV has the lowest breastfeeding initiation and duration rates in the U.S.
59.8% of WV mothers initiated breastfeeding
34% were breastfeeding exclusively on discharge from the hospital
19.2% were still breastfeeding at 12 months

 

We believe that breastfeeding, when possible, is the preferred method of feeding babies and children. Our projects and collaborative efforts seek to improve the health and well-being of West Virginia’s maternal and infant populations through increased initiation and duration rates of breastfeeding. Explore some of our collaborative projects that are working toward that goal:

 
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West Virginia Breastfeeding Alliance

The Partnership and the West Virginia Breastfeeding Alliance (WVBA) provide a wide variety of educational opportunities throughout the state on the importance of breastfeeding. They also have honored hospitals and birthing facilities that have improved breastfeeding rates by joining the national Ban the Bags campaign to stop distributing bags of infant formula materials. Find out more about efforts to increase breastfeeding in the state of West Virginia at wvbreastfeeding.org

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ZipMilk

ZipMilk is a site that provides listings for chest/breastfeeding resources sorted by ZIP Code. It is designed for use by consumers interesting in help or support for chest/breastfeeding, as well as by providers who want to give their clients access to such resources. These resources are not a substitute for medical advice.

For more information visit: zipmilk.org.

Breastfeeding Specialist Training

Physicians and other healthcare providers working in maternal and child health (obstetrics, pediatrics, family practice) need knowledge and skills in breastfeeding management to best support their patients. The WVPP and WBVA work together to increase Prenatal Breastfeeding Education and Promotion by:

  • Offering webinars for prenatal providers.
  • Providing assistance with the pathway to obtaining International Board-Certified Lactation Consultant (IBCLC) designation.
  • Providing training modules, and comprehensive courses for clinical Breastfeeding Medicine scholarships.

Baby Friendly

Every hospital that attains the Baby-Friendly designation moves WV closer to increasing the proportion of live births that occur in facilities that provide recommended care for lactating mothers and their babies. In West Virginia, 8.1% of all deliveries occurred at Baby-Friendly designated facilities in 2018. The Healthy People 2020 goal is 8.1%.

For more information visit: babyfriendlyusa.org.

Our Team

Molly Scarborough McMillion, RN, BSN, IBCLC, LCCE
Project Director
WV Breastfeeding Institute/WV Breastfeeding Alliance
Full Bio